Breaking news: nostalgia is officially back on the field. It wasn’t enough for LaLiga of Spain, which turned some days into a revival of the past – complete with vintage kits created ad hoc by the teams. Because that was just a confirmation of the trend that has been there for a while in soccer apparel as well. And in new proposals for Italy’s top teams. Like AC Milan, which with its wide stripes wanted to recall the uniforms of 1998, or like Inter and Juve, united by classic, clean lines in the stripes and a collar that screams elegance.
In Europe? Same trend. If Nike this past season put the spotlight back on one of its most iconic lines ever, the Total 90, between reissue shoes and its clubs’ third kits made with the very famous template intact, Adidas doesn’t mess around. We only needed to see the work with Liverpool for the new 2026-2027 home kit, which loudly recalls the pattern of the 1989-91 red uniform, or that of Aston Villa, which even drew on the 1960s instead.
And if that talk were not enough, parallel collections are also involved. For some years now, brands such as Nike and Adidas have been unleashed in reissues of iconic models, made years apart in the perfect image and likeness. “Bring Back” is the name of the collections that the brand of the three stripes has now cleared the market, not only with clubs but also with the national teams. Because, in view of the upcoming World Cup, the retro collections of Spain, Belgium, Sweden, Japan and Germany have just been announced. For the latter a kiss goodbye, as it will be wearing Nike from 2027, with the launch of no less than six old-time jerseys. More precisely: the 1990 away, 1994 home, 2006 home, 2007 women’s home and 2014 away.
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